Hollard Life Assurance Ghana, has launched three new life insurance products dubbed ‘Adepa 3’unto the Ghanaian market.
Adepa Wo Fie, Adepa Goal Save, And Adepa Savings Plan, are expected to enable more people create and secure their future in a better way with life insurance.
Speaking to the media, the Managing Director of the company, Nashiru Iddrisu, said although the Life Insurance industry in Ghana has become more competitive over the years, Hollard offers innovative benefits and the most favourable terms on the market.
He said 33.7 million cedis worth of cover which has been insured by Hollard for individuals and their dependents since the introduction of Adepa Family Plan in September 2018, which proves that Ghanaians have accepted the policy which covers members of the nuclear, extended family, and up to 24 others.
On financial inclusion, Mr. Nashiru said, customers can choose to use their personal mobile money service accounts for premium deductions in the absence of bank accounts.
According to Mr. Nashiru, Hollard Life Insurance is on the verge of becoming the industry’s market leader in the next 5 years with the introduction of the new Adepa products.
He commended the National Insurance Commission’s agenda to deepen insurance penetration in Ghana by covering as many people as possible with products such as Hollard’s Adepa.
About Hollard Ghana
Hollard Ghana Holdings Limited was established to support the vision of becoming the country’s number one insurance group.
Hollard Insurance Ghana, formerly called Metropolitan Insurance Company (MET), operated successfully in Ghana for 25 years, until it was rebranded as Hollard Insurance Ghana in 2015, and Hollard Life Assurance Ghana, which started trading in 2018, are both subsidiaries of Hollard Ghana Holdings.
Hollard Ghana Holdings Limited is a subsidiary of Hollard International, which manages the international portfolio of the Hollard Group currently operating in 18 countries in Africa and Asia.
Hollard International’s vision is to aggressively grow its insurance businesses in Ghana by creating dynamic and consumer-oriented insurance solutions that meet the needs of all Ghanaians.
The Hollard Insurance Group, which was established in 1980, is today the largest privately-owned insurance group in South Africa with turnover exceeding $2.5 billion and assets in excess of $5.1 billion.
Besides South Africa, Hollard Insurance has thriving operations, partnerships and investments in Namibia, Mozambique, Ghana, Botswana, Zambia, Australia, China, India, Pakistan and the United Kingdom.
Hollard provides bancassurance expertise for banking licenses in Botswana, Zambia and Ghana, with Kenya, Tanzania, Uganda, Egypt, Mauritius, Seychelles and Zimbabwe in the pipeline.
Recently, the Tokyo Marine Group, the largest insurer in Japan and one of the world’s largest insurance groups, has partnered Hollard through the acquisition of a 22.5% stake in Hollard South Africa and Hollard International for an investment of R5 billion.
This gives the company access to Tokyo Marine’s global best practice in the areas of predictive analytics, robotics, risk management, underwriting and insurtech innovations.
